8. What factors could lead to an increase in sales revenues that would not merit con- gratulations to the marketing manager? 9. With respect to fixed costs, what are the con- sequences of the actual volume of activity exceeding the planned volume? 10. How are flexible budget variances deter- mined? What causes these variances? 11. Minnie Divers, the manager of the market- ing department for one of the industry’s leading retail businesses, has been notified by the accounting department that her de- partment experienced an unfavorable sales volume variance in the preceding period but a favorable sales price variance. Based on these contradictory results, how would you interpret her overall performance as suggested by her variances?
Solution ID:10137713 | Question answered on 16-Oct-2016
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